The world is changing at pace.

Traditional resources are running out. The negative impact of pollution on lifestyle and health is clear to all. Users are taking a different view of ownership and the value of goods.

Innovative companies see the limits of a linear business model and are leading the way with a model that meets the changing environment – the circular economy.

This year’s conference and workshop series focuses on the practical application of circular economy principles and disruptive design.

It provides a platform for you or your organisation to be part of something positive and global.


Innovation & Sustainability Conference 2017
The Circular Economy for Consumer Goods
2017-11-01(Wed), 9:00~18:00
JW Marriott Dongdaemun Square Seoul, Grand Ballroom
CEOs, Designers, Marketing Professionals, Technical (250~300)





08:30 – 09:00 
Registration & networking
VIP & speaker session
09:00 – 09:25
Opening remarks
Chair KBCSD & other VIP
09:25 – 10:05
Disruptive thinking (Circular Economy)
Brendan Edgerton (WBCSD)
10:05 – 10:45
Disruptive design
Dr. Leyla Acaroglu (UN Champion of the Earth)
10:45 – 11:15
Steve Davies (NatureWorks LLC)
11:15 – 11:45
Introducing Sustainable Brands
Dr. Sirikul Laukaikul (Sustainable Brands Thailand)
11:45 – 13:00
Networking and booth display
13:00 – 14:40
Sustainable Brands Session:
Hosted by SB - home for the global community of business innovators who are shaping the future of commerce world wide.
Company case studies including :
- Huh Yong (Samsung Electronics)
- Ko Kwanghoon (LG Electronics)
- Anthony Hatinger (Detroit Ento)
- Eric Kawabata (TerraCycle)
14:40 – 14:50
Main session wrap-up
14:50 – 15:30
Networking and booth display
15:30 – 18:00
Workshop series
Product Assessment: ‘Assess it!’
Simon Aumônier (ERM)
Huh Tak (Konkuk University)

Steve Duckworth (ERM Korea)

Brendan Edgerton (WBCSD)
Yang In Mog (Sungshin Women's University)
Packaging : ‘Wrap it’
Steve Davies (NatureWorks LLC )
Florian Graichen (Scion)
Lee Han Young (Packaging & Marketing Research Institute )
Moon Sang Gwon (CJ Packaging Research Centre)

Lee Han Young (Packaging & Marketing Research Institute )
Disruptive Design : ‘Disrupt it’
Leyla Acaroglu (UnSchool)



Brendan Edgerton
Manager of Circular Economy at the World Business Council for Sustainable Development (WBCSD) in Geneva, Switzerland
Responsible for delivery of the ‘Practitioner Guide to the Circular Economy’ & ‘8 Business Cases to the Circular Economy’
Prior to WBCSD, Brendan worked at Office Depot and Walt Disney Imagineering on renewable energy and energy efficiency projects, life cycle assessment and life cycle costing. He was also a green building consultant in his hometown of Los Angeles, California where he managed the LEED certification of over 15 projects.

Dr. Leyla Acaroglu
Founder of The UnSchool of Disruptive Design, New York based Disrupt Design and Melbourne based Eco Innovators.
United Nations’ Champion of the Earth
TED speaker
Leyla’s award winning design works span a variety of locations, fields and mediums and is driven by the agenda to effect, create, and see positive social and sustainability change in the world.
Her unique and thought provoking perspective on sustainability and innovation has led to her TED talk, “Paper beats plastic? How to rethink environmental folklore”, having over 1 million views, the most of any sustainability-based talk on the platform.

Steve Davies
Director – Performance Packaging, NatureWorks LLC
Two times Industry Chair of the Plastics Industry Associations Bioplastics Division
Past co-chair of the Washington based (BIO) Biotechnology Industry Organization’s bio-based products working group
Steve is responsible for the Performance Packaging Business at NatureWorks. He regularly represents the broader bioplastics industry, providing audiences a provocative perspective on functional materials innovation to a range of audiences that spans from manufacturers, to trade associations, consumer brands, and policy makers.

Dr. Sirikul Laukaikul
Head of Sustainable Brands Thailand
Founder of BrandBeing Consultant Co., Ltd.
Author, TV Host, Lecturer
Dr. Sirikul Laukaikul (Nui) established her own consulting firm after working for global corporations for nearly twenty years. The mission of her firm is to be a small but competent strategic advisory company with the aim of working with Thai clients who truly believe in sustainable branding and systematic methodology. Her approach to developing brand strategy is based upon the Sufficiency Economy Philosophy.

Eric Kawabata
Regional Manager for TerraCycle Asia Pacific Region
Co-founder of Ocean Green Association
Eric has worked in sustainability for 9 years, starting as a volunteer in 2008 with Carbon Fee Consulting in Japan.
He co-founded a non-profit project, Ocean Green Association, in 2009, to study means to lower coastal water temperatures after seeing the impact on coastal ecology and bleaching of coral reef in Japan.
Starting work with TerraCycle in 2013, he officially launched the company in Asia starting in Japan in January 2014 and subsequently became Asia Pacific Regional Manager in 2016 successfully opened TerraCycle in China in the fall of 2016 where they currently operate oral care and hair care recycling programs.

Huh Yong
Ph.D. in Mechanical Engineering, Sungkyunkwan University
Principal Engineer at Digital Appliances R&D Team at Samsung Electronics
Huh Yong has been leading innovations within the Samsung Electronics R&D team of Digital Appliance Division since 2008.
Innovations Huh was involved in throughout this period include a number of firsts. These include being the first in Asia to apply shrink wrapping to large electronics which at the time achieved packaging waste reduction of over 50% compared to existing packages.
The reuse packaging applied to home appliances was also a world first and led to awards and recognition from KOREA STAR, ASIA STAR, and WORLD STAR.

Ko Kwanghoon
Professional at Compliance/Environment Team of Product Testing Laboratory of LG Electronics
Mr. Ko has worked for the past 12 years in the electronic industry sector with LG Electronics working on various environmental regulations such as EU RoHS and REACH. Recently, he is actively promoting waste recycling and greater resource efficiency in accordance with the circular economic paradigm emerging in advanced countries. He won the ‘Minister's Award for Environmental Excellence’ prize at the Global Green Management Excellence Awards Ceremony for his contribution to the protection of the environment in 2017 and lead the way for LG electronics to contribute to a more sustainable product development process. 


“Wrap it!”
Packaging. The most obvious form of waste to the general public. A hassle to deal with. A slight on brands.
An obvious form of raw materials, convenient and fun to engage with, delivering positive brand messages.
Attend this workshop to open your eyes to the opportunities that already exist.
Run in conjunction with KAPPA and Packnet
Steve Davies
NatureWorks LLC
Director of Performance Packaging
Florian Graichen
Science Leader at Biobased Ploymers and Chemicals
Moon Sang Gwon
Manager of Packaging Research Centre
Lee Han Young
Packaging & Marketing Research Institute

Product Assessment
“Assess it!”
If you can’t measure it, assessing success or otherwise is difficult. Claiming success is even harder.
Attend this workshop for insights into how you can safeguard your brand and tell your story with confidence.
Run in conjunction with ERM Korea
Simon Aumônier
Principal Partner
Huh Tak
Konkuk University
Brendan Edgerton
Manager of Circular Economy
Yang In Mog
Sungshin Women's University

“Disrupt it!”
In conjunction with a global leader in ‘disruptive design’ and a United Nations’ Champion of the Earth, DR LEYLA ACAROGLU, this workshop will help blow your mind and conceptions of design.
An exclusive workshop you will rarely get the chance to attend.
Leyla Acaroglu
Founder of UnSchool 
UN Champion of the Earth

Future Mobility
Mobile offices, driverless vehicles, car sharing and the seemingly unstoppable growth of EVs. Exciting things are happening in the transport sector.
This workshop will highlight global trends, challenges and opportunities, with a focus on charging infrastructure, while assessing Korea’s potential role in this exciting market.
Ashish Sethia
Asia Pacific Head of Research
Per Niederbach
Innovation Norway
COO and Senior Vice President
Chung Min-Kyo
Jonathan Cleave
Intralink Korea
Managing Director
Chegal Myung Sic


Registration period
250,000 KRW
From 16th Sept. 2017 ~ Until 22nd Oct. 2017
Early bird
150,000 KRW
From 1st Aug. 2017 ~ Until 15th Sept. 2017
University (College) student
100,000 KRW
From 1st Aug. 2017 ~ Until 22nd Oct. 2017
After completing registration by clicking ‘Register' at below, you will receive email on how to pay the registration fee.

If you require a cash receipt, please indicate so. For tax invoice, please include name and address as well as a copy of business registration for the tax invoice when submitting your application. (For e-tax invoice, please include email address instead).

* For student registration, please send a copy of document that can certify your student status to [email protected] (ie. A scanned copy of your student id).


JW Marriott Dongdaemun Square Seoul

279, Cheonggyecheon-ro, Jongno-gu Seoul 03198 South Korea

Subway Station

Dongdaemun Station Line #1 & #4 (exit 9 is directly connected with the JW Marriott hotel)

Bus Station

Limousine Bus #6001 Stop station: Euljiro CO-OP Residence
Airport Limousine Bus #6002 Stop station: Dongdaemun Shopping Complex
KAL Limousine Bus #6702 Stop station: Dongdaemun Design Plaza


If you want to download the documents used in the conference, Please click the button below.
※ Please contact the following e-mail address to receive the presentation materials of Leyla Acaroglu and Ashish Sethia.
Leyla Acaroglu : Julianna Kobs [email protected]
Ashish Sethia : Soyi Hyun [email protected]

CONFERENCE 2016 & 2017



Administration :No. 2328 Officia Building, 92, Saemunan-ro, Jongno-gu, Seoul, 03186, South Korea 
  Enquiries : 02-734-5667  |  [email protected]